is a marketing services consultant specialising in business-to-business press and public relations. Areas of expertise include machine tools, tooling, production engineering, metrology, factory automation, CADCAM, robotics, welding, and materials handling / logistics.
Degree in Electrical and Electronic Engineering, the University of Nottingham. Subsequently a research engineer in telecommunications. Former editor of an electronics journal. Experienced in journalism, public relations, advertising and other marketing services, mainly in the UK but also in Europe and the USA.
Winning new business is easier if people read about you in the media
and see you on the internet
This is where THE RIGHT IMAGE can help. We specialise in producing technical press releases, advertisements, in-house newspapers and other marketing support material, all designed to promote industrial companies in their target markets.
We can regularly communicate your latest products, news stories and case studies to potential customers in the UK and overseas, via printed trade magazines and, more and more, via e-zines and other web sites, including your own.
Increasing web site traffic is especially important, as it has a direct effect on the level of sales enquiries. Creating interesting and useful content will encourage repeat visits and will also help to move your site up the search rankings.
Your prospects, as well as existing customers, will get an accurate picture of who you are and what you offer, and are given good reasons why they should come to you. In other words, we project THE RIGHT IMAGE of your company.
Our expertise is mainly in manufacturing and includes machine tools, contract manufacture, tooling, metrology, CAD/CAM, rapid prototyping, welding and automation.
is skilled in marketing administration, particularly public relations, advertising and exhibitions. Able to advise on, and organise, such sales support activities as company promotion days, seminars and training courses.
Degree in International Office Management. High standard of German. Knowledge of French and Italian, written and spoken. CAM certificate in Communication Studies.